by Henry Hansch III | Digital Marketing, Events
I originally posted this article on Advantage’s corporate website after attending Inbound 2018… Times have changed and customers now hold the keys, because they have constant access to a wealth of information at their fingertips. They can easily...
by Henry Hansch III | Digital Marketing, Thoughts
“Exclude personal email addresses (ie: Gmail, Yahoo, iCloud, etc.).” Seeing this sentence on an insertion order gives me the shivers. Why? Because I know it means that someone is about to miss out on a potential treasure trove of leads. Don’t get me wrong, I can...